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New Launches

  • See vivid pictures, hear clearer sound
    KD-65X8000H
    See vivid pictures, hear clearer sound
  • Cinematic surround sound and crystal clear dialogue
    HT-G700
    Cinematic surround sound and crystal clear dialogue
  • WH-1000XM4
    Only Music.Nothing Else.

Television

  • Sony 75" X95H 4K Ultra HD Android TV AED8,998.50
    AED8,499.00
      
    You Save AED499.50
  • Sony 65" XBR A8H Series 4K OLED Android TV AED8,299.20
    AED7,998.99
      
    You Save AED300.21
  • Sony 65" X80H 4K Ultra HD Android TV AED3,699.00
    AED3,399.01
      
    You Save AED299.99
  • Sony 55" X75H 4K Ultra HD Android TV AED2,499.00
    AED2,129.00
      
    You Save AED370.00

Personal Audio

  • Sony MDREX150 In-ear Headphones AED79.00
      
    Lightweight for ultimate music mobility…
  • Sony PS4 Platinum Wireless Headset AED733.95
      
    CECHYA0090…
  • Sony WF-1000XM3 True Wireless Noise … AED799.00
      
    • Cut out wires and noise
    • Compact, minimalist design
    • Smart Listening by Adaptive Sound Control automatically adjusts to whatever you do
    • Built to stay put and keep playing
    • 9 hrs battery life
    …
  • Sony WI-C310 Wireless In-ear Headphones with … AED139.00
      
    • Go wireless with BLUETOOTH®
    • Magnetic buds for easy carrying
    • Free yourself with behind-the-neck design
    • 15 h battery life
    • Voice assistant at your service
    …

Digital Imaging

  • Sony Alpha a7S III Mirrorless Digital Camera AED14,999.00
    AED13,999.00
      
    12MP Full-Frame Exmor R BSI CMOS Sensor.…
  • Sony Alpha a6400 Mirrorless Digital Camera … AED4,099.00
    AED3,899.00
      
    • Phenomenal 0.02 sec.[FN_01] AF performance including newly developed Real-time Tracking
    • ExmorTM CMOS sensor and BIONZ XTM for superb image quality
    • …
  • Sony FE 24mm f/1.4 GM Lens AED5,399.01
    AED4,859.10
      
    Discover the new G Master.…

Home Audio Video

  • Sony MHCV73 High Power Party Speaker AED1,899.45
      
    Play to a bigger crowd.…
  • Sony HTX8500 2.1ch Dolby Atmos Single … AED1,499.40
      
    • Free: SHAHID App 12 months Subscription
    • Max 7.1.2ch surround sound experience
    • Built in subwoofers for deep bass sound
    • Slim, elegant, one piece design complements your TV
    …
  • Sony HT-G700 TV Soundbar with Dolby Atmos AED1,999.20
    AED1,599.00
      
    • Free: SHAHID App 12 months Subscription
    • Cinematic surround sound and crystal-clear dialogue
    …
  • Sony HT-Z9F 3.1ch 4K HDR Premium Surround … AED2,998.80
    AED2,599.00
      
    • Hear sound from all directions with max 7.1.2 surround sound
    • Everything upscaled close to 7.1.2ch
    • Enjoy all your movies in 4K HDR quality
    • The Way The Artists Truly Intended
    • Connect to rear speakers
    …
  • Sony MHC-V82D 1BOX High Power Audio System … AED2,299.50
    SOLD OUT   
    • 360° SOUND and long distance bass sound
    • 360° Party Light and speaker light
    • Gesture control
    …

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