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New Launches
Television
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Sony 55 Inch BRAVIA XR X90J Full Array LED … AED4,099- Free: 1 Year Starzplay App subscription worth AED 480.
- Zones of LEDs lit or dimmed independently for realistic brightness and shadow detail
- Cognitive Processor XR™ understands how humans see and hear for true immersion
- Soun…
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Sony 75 Inch BRAVIA X80J Smart Google TV, 4K … AED5,999- Free: 1 Year Starzplay App subscription worth AED 480.
- Remarkable realism of 4K HDR Processor X1™
- Upscale any content closer to 4K with 4K X-Reality™ PRO
- Enjoy personalised content and new entertainment with Google TV™ …
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Sony 55 Inch BRAVIA X80J Smart Google TV, 4K … AED3,099- Free: 1 Year Starzplay App subscription worth AED 480.
- Remarkable realism of 4K HDR Processor X1™
- Upscale any content closer to 4K with 4K X-Reality™ PRO
- Enjoy personalised content and new entertainment with Google TV™ …
Personal Audio
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Sony WH-CH510 Wireless On-Ear Headphones, … AED199- Lightweight, long-lasting wireless streaming
- All-day power and quick charging
- Buttons that make listening easy
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Sony WI-C310 Wireless In-ear Headphones with … AED139- Go wireless with BLUETOOTH®
- Magnetic buds for easy carrying
- Free yourself with behind-the-neck design
- 15 h battery life
- Voice assistant at your service
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Sony WF-1000XM3 True Wireless Noise … AED799- Cut out wires and noise
- Compact, minimalist design
- Smart Listening by Adaptive Sound Control automatically adjusts to whatever you do
- Built to stay put and keep playing
- 9 hrs battery life
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Digital Imaging
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Sony Alpha a7 III Mirrorless Digital Camera … AED8,999 AED8,799Focal-plane phase-detection AF supports A-mount lenses… -
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Sony Cyber-shot DSC-RX100 VII Digital Camera AED5,099 AED4,249- Broad zoom range from a pocket-size camera
- A new image sensor that delivers new levels of performance
- Ultra-fast 0.02-sec. AF with 357 phase-detection points
- Enhanced Real-time Eye AF for better portraits and pet photos
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Sony FE 85mm f/1.4 GM Lens AED7,299- Premium G Master Series Mid-range telephoto prime
- Bright F1.4 maximum aperture
- Circular 11 blade aperture for beautiful defocus effects
- Sony Nano AR Coating to eliminate flare and ghosting
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Home Audio Video
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Sony HT-G700 TV Soundbar with Dolby Atmos AED1,999- Cinematic surround sound and crystal-clear dialogue
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Sony Shake-X10 Home Audio System AED1,260SOLD OUT Important Note: Speakers to be purchased separately… -
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Sony SAD20 2.1ch Home Theatre Satellite … AED328- 60 W power output
- One-touch listening with Bluetooth and NFC
- Designed for TVs, PCs and music players
